Hello! I am Kateryna, a Ukrainian London-based designer, art director, and facilitator.
My background is working in branding and packaging,
as well as an in-house brand designer in fashion. I find it important to create space for meaningful communications with my craft — that’s why my practice has also always involved working with cultural initiatives.
Aside from design, you usually can find me singing with Hromada Collective or baking cakes (offline only).
Selected Experience:
Ted Baker London, Brand Designer
SKVOT, Mentor on “Graphic Design. Basis” course
League Design Agency, Senior Graphic Designer
Education:
2024–2025 Royal College of Art, MA Visual Communication
2016–2020 Kyiv National Taras Shevchenko University, BA Advertising & PR
Contact me
View full CV
Ted Baker London, Brand Designer
SKVOT, Mentor on “Graphic Design. Basis” course
League Design Agency, Senior Graphic Designer
Education:
2024–2025 Royal College of Art, MA Visual Communication
2016–2020 Kyiv National Taras Shevchenko University, BA Advertising & PR
Contact me
View full CV
Selected Projects
To Those Who Pass
and
Those Who Stay
(Ukr. Тим, хто відходить і тим, хто залишається)2026 Title graphics, typographic treatment and posters for and motion design for a short experimental documentary film. Here, seven participants look at themselves and their everyday lives in wartime Ukraine, reenacting the practice of home video making.
Title Graphics
Typography
Film Posters
Colour Grading
There Are No Bridges
2025 R&D for a future perfomance working with intersection of Ukrainian folk and commemorative practices. A series of multidisciplinary workshops involved singing, collage, writing and engaging with personal archives.
Workshops
Jolly — A Play About Pyrates,
or the Tale of Five Idiots
2025 Posters and programmes for a production by Sabbo-Tabby Theatre, shown on The Walthamstow and The Camden Fringe in London. Editorial Design
Poster Design
(un)reality of safe haven
Thesis project at the
Royal College of Art
2025 Series of workshops and a set of custom prompt cards, inviting to map personal ‘safe havens’ through dialogue and textile collage. This project activates my year of postgraduate research on folk art as a creative method. Print Design
Workshops
Making Poems With Others
2025 Multilingual collaborative poetry workshop, born out of a discussion about how languages change perception of information (and how we zone out while reading theory in English).
Workshop
the deluge
2024
Programmes for a perfomance that marries
three versions of flood myths, motives of global warming and never-ending streams of short form video content. Editorial
Ted Baker: Club Ted
2024 Props and window concepts for Club Ted summer campaign, on which I was working as a part of in-house creative team. Props
Window Concepts
Ted Baker Collection
2024 Collection of miscellaneous projects and assets created during my time as a Brand Designer in Ted Baker’s in-house creative team.
Graphic Treatment
Window Concepts
Campaign Rollout
Motion Design
3D
Ted Baker: Year of the Dragon
2024
Digital-first campaign design and rollout for Lunar New Year in Ted Baker. Graphic Treatment
Campaign Rollout
Motion Design
Hromada Collective
2024–ongoing
Hromada is a London-based Ukrainian folk singing collective, dedicated to preserving and sharing the rich tradition of Ukrainian polyphonic singing. Meaning ‘community’ in Ukrainian, Hromada brings people together through voice, memory, and collective practice. Social Media, Poster Design
All other design-related matters
The Earth Will Tell
(Ukr. Земля розкаже)2023 Title graphics and motion design for a short film “The Earth Will Tell”. It explores the family story of four generations of women who, after being displaced by war in 1939, had to flee home again in 2022. The film works with concepts of memory and loss, focusing on poetic sequences, movement, and sound.
Title Graphics
Motion Design
Pravda i Kryvda
2021–ongoing
Social media design & art direction for a podcast and a book club focused on literature from cultures that have been opressed through colonisation and armed conflicts. Social Media
LaMarine
2022 Brand identity and packaging design for the first product line of a premium skincare brand focused on organic marine ingredients. Brand Identity
Packaging Design
Production
3D Art Direction
SOMA
League Design Agency
2021
SOMA (School of Modern Advertising) aims to reform vocational education in the US, offering offline training in digital advertising careers. Brand Platform
Brand Identity
Those Who Stay
(Ukr. Тим, хто відходить і тим, хто залишається)2026
2025
or the Tale of Five Idiots
2025
Thesis project at the
Royal College of Art
2025
2025
2024
three versions of flood myths, motives of global warming and never-ending streams of short form video content.
2024
2024
2024
2024–ongoing
(Ukr. Земля розкаже)2023
2021–ongoing
2022
League Design Agency
2021